Did you know that 67% of Americans own some kind of pet? Dogs and cats unsurprisingly reign supreme, and when it comes to selling your home, it’s important to keep them in mind. Appealing to buyers with pets is easier than you might think, even if you don’t have a furry friend of your own. Here are a few pointers to get you started!
Show Off Pet-Friendly Features
Many agents will say that you have to hide every trace of your pet when you’re selling your home. Thankfully, this isn’t always the case. While you don’t want to leave food bowls and litter boxes on display for buyers, you can still tastefully show off your home’s pet-friendly features.
Many buyers are willing to pay a premium for dedicated pet space, so now is the time to get creative. If you have a little nook under your staircase or an empty spot in your built-in shelving, you can DIY a lounge space for Fluffy and Fido. Consider adding a small bed, a new toy, or clean food bowls to create the perfect ambiance!
Highlight Special Amenities
Many new communities in South Florida are crafting a one-of-a-kind living experience for homeowners and pets alike. It’s not uncommon to find a neighborhood with its own dog park, pet grooming station, and even on-site pet daycare! Condo and apartment complexes are also winning over buyers with more lenient pet policies.
If you have any of these benefits, be sure to tell your agent about them. They can help you market your home as a pet-friendly space, which will help you appeal to a wider variety of buyers.
Showcase Your Outdoor Space
Many buyers are on the hunt for a property with plenty of outdoor space…but it’s not for the reason you might think. Pet owners are even willing to relocate for their furry friends, and a huge yard is often at the top of their “must have” list.
If you do have tons of outdoor space, don’t forget to showcase it in your listing. A few flattering photos can help, too—just be sure to clean up any brown spots on your lawn beforehand. Don’t have a yard of your own? Highlight any nearby dog parks or green space instead.
Work with the Right Agent
Believe it or not, there are agents that specialize in buying and selling pet-friendly homes. These agents often work with vets, groomers, and other pet pros to foster communities dedicated to our furry friends. Even if your real estate pro doesn’t market themselves as a pet-friendly agent, they probably still have a few tips that can help you out.
When you discuss your selling goals with your agent, be sure to mention any special features that might win over animal lovers. If you live in a condo complex with some of the amenities mentioned above, you should probably include those perks in your listing.
Do You Need Help Appealing to Buyers with Pets?
When you’re listing your South Florida home, only work with the best of the best. I’m Scott Patterson, and I’d love to help you market your home to all different kinds of buyers. Just drop me a line to see what I can do for you, and be sure to check out my seller resources, too.